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How to Become Internet Famous - Robert Scoble Video Interview

Here’s a video interview I shot with Robert through TechZulu.com:

When I posted a note on Mixergy asking if any startups wanted to show their sites to Robert Scoble, I got mobbed with requests. I think that’s an example of the power of being “internet famous.” I walked with him through a tech party and in a web company’s office, and in both places I saw people drop what they were doing to look at Scoble.

So when I interviewed him, I asked Scoble how to become internet famous. Here are some of the ideas he told me:

It’s Google’s World - That means you need to publish a lot of content. The more you publish, the easier it is for people to find you.

Get Naked - Or do something outrageous to get attention. Here’s what Robert did some time ago.

Passion, baby - It takes a long time to build fame. You have to find something you’re passionate about so you’ll keep working in the early days, when only 15 people are coming to your site.

Enough with the 2.0 - Web 2.0 is covered to death. Find your own niche. Gary Vaynerchuk, for example, is tearing it up by focusing on wine.

August 8, 2008 | Filed Under Interview 

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