Mixergy events have been a labor of love since 2004.

Venture Capital Journal recently said startups & investors meet at Mixergy events.

Pasandena Angels Respond

Joe Platnick, Director of the Pasadena Angles, answered my question on the Angels blog.

One other way to put the overall process into perspective is to talk about the numbers on a monthly basis:

    80-100 funding applications

    6 invitations to present at the screening meeting

    1-2 invitations to present at the member breakfast

    One company funded per month (on average)

As you can see, it’s a little like applying to Harvard—similar percentages, but without the elitism and having your father donate a library in order to get in.

You can read their full process here. [Thanks Joe]

I’d love to hear what angel groups are like to work with from an entrepreneur. If you’ve gone through this process and want to clue me in, contact me. (I’ll keep our conversation private if you prefer.)

Before Looking for Funding, Get an Advisor


As part of my preparation for the Mixergy Funding Forum, today I talked with Eric Pollard, founder of VentureAssist.

One of Eric’s suggestions for startups is to look for advisers before looking for funding. Seek out people that you trust in your vertical to help you think through your idea. Then get advisers who have been through the funding process a few times to help you figure if you have a plan that can be funded and how to present that plan to investors.

Eric suggests these advisers:

David Berkus - Chairman Emeritus of the Tech Coast Angles

Lynn Foster Jr. - Emerging Technologies Director at Greenberg Traurig, LLP

I’ll add Michael Jones, founder of Userplane.

Who else would make a good adviser for startups?

Who else should I talk with to prepare for this forum?

[Emad, thanks for referring me to Eric.]

New Mixergy Forum: Get Your Startup Funded.

I’ll send an official announcement about this soon, but here’s an early notice about the next Mixergy Forum.

When:
Tuesday, June 3
7:00 - 10:00

Where:
The Santa Monica Playhouse Theater

Who’s presenting:
William Quigley, Managing Director of Clearstone Venture Partners
Other presenters will be added shortly

What you’ll learn:
This event will cover what you need to know to intelligently raise money for your startup.

Also:
We’ll have a post-forum mixer so you can get to know the presenters.

How you can help:
Send in your questions–either through the comments or by email. Also, if you want your startup to be used as a case study, describe it in the comments or by email.

Tickets:
Ticket prices will be $50-$75. If you’d like to get your ticket early, you can do it here.

Add to Cart $35 - Early Ticket (limited number available)

Add to Cart $25 - Early Student Ticket (limited number available)

View Cart

Learning from TweetUps and Users

My goal is to make Mixergy into an invitation Web site that helps guests mix. If you give us feedback, I’ll link to you here.

At a recent event, I asked Mike Prasad, who organizes “TweetUps” for his input. Here’s what he said:

Roger Vetruba of movoxo.com says:

hey bud, I really wish [the invitation emails] contained a google-friendly time-date, so that Gmail would automatically ask to add to my calendar!

This is a tough issue.

Hosts want their guests to RSVP. If we include the event details on the initial invitation email, guests will be less likely to go to the invitation and therefore less likely to RSVP.

But I understand that guests need to get an event’s date and location by email. So I’ll try something new. After guests RSVP, I’ll send them an immediate confirmation email that will include the date and time.

Anyone have any other ideas about this issue?

Videos and Pictures from Today’s Event @ Yahoo

I took these videos and pictures to help you see who’s coming to my events. If you took any pictures or videos, let me know and I’ll link to you.

Jon Anderson does Talent Acquisition at Yahoo! I asked him why he brought Lunch 2.0 to his office.


Maneesh Goyal of Miramar Venture Partners talks about his investment company’s latest win.

Allen Vartazarian of taltopia.com is an entrepreneur with big news.


Joel Ordesky hosts his own events.
As the founder of Mixergy, I believe you meet more people by hosting that you do when you’re only a guest. Here’s what Joel had to say about that.

Scott Metcalf is bringing the next Lunch 2.0 to MySQL / Sun. I asked him why he’s doing it.


Click here to see some of the pictures I took.


You can see the interactive invitation I used here.

How to Get Bloggers to Write About Your Company

Marjorie Kase is the founder and CEO of Blogger Reps, a company that helps brands reach bloggers and their audiences. I met her at an event I hosted, so I interviewed her to learn how to connect with bloggers. I’ve been using what she taught me and it’s working.

My biggest takeaway from the call is when you read something, write something. Since my call with Marjorie, whenever I read a blog post that I like, I try to add a comment, or email the author, or blog about it, etc.

At first it felt awkward. I couldn’t think of anything to write and I hated the idea that others even knew what I was reading. But after doing it awhile I’ve learned how to write comments quickly. And I found that coming up with something to say forces me to think a little deeper about what I read.

Now bloggers reach out to me and I’m getting more mentions on their sites. Check it out, I’m in a post on today’s socalTECH.

For many more ideas, download my full phone interview.

Got a Pile of Business Cards on Your Desk?

Every time I go to an event I come home with piles of business cards. I tell myself that I’ll save them all to my address book, but I don’t do it often enough.

If you’re in business, I bet you have a similar pile somewhere. And when it’s time for you to reach out to someone you met, I bet you have to dig through your pile of cards to find their address? Or maybe you Google them.

Why should you have to work so hard?

This is one of the problems we’re trying to solve with Mixergy invitations. Right now, if you met someone at a past event that used Mixergy.com for its invitations, you can go back to the invitation and message that person. (There’s a message icon next to every guest’s picture.)

Soon we’ll make it even easier.

Bring Lunch 2.0 to Your City

Jesse Stay wants to bring Lunch 2.0 to Salt Lake City and asked me how it works. Since others have been asking how to bring Lunch 2.0 to their cities, I thought I’d respond to Jesse in a blog post that lists some of the common questions I’ve been getting.

What are the rules?

You don’t need anyone’s permission to start setting up a Lunch 2.0 in your city. And no one will impose a format on you.

I can tell you the format I use, but you’re free to do it your way. This is how I do it:

noon to 1:00 - guests walk around, eat and mix

1:00 to 1:10 - the local Lunch 2.0 organizers introduce themselves and the hosting company introduces itself.

1:10 to 2:00 - guests walk around, eat and mix

What’s the best way to get started?

The hardest part is finding the first company that’ll take a chance and invite people in. Once you’ve got that, everything else is snap. I recommend talking to the company you work for or asking your friends to check in with their companies. (Don’t be discouraged if it takes longer than you’d like. It took me months to find my first company.)

I’ve found these two departments to be most receptive to doing a Lunch 2.0: Business Development & Human Resources. Check in with them.

This interview with Woody Pewitt of Microsoft can help companies understand the benefits of doing Lunch 2.0

How can you grow your Lunch 2.0?

At every lunch you do thank your guests for coming and announce that you’re looking for other companies to host a lunch at their office. I get 2-5 business cards after each of these announcements.

You can also send a follow-up email asking for other lunch spots.

How do you promote Lunch 2.0?

Once you’ve confirmed your date and location, post it to the Lunch 2.0 blog (I can help you do that), invite everyone you know in tech, and ask some local tech groups to help you spread the word.

“Pen Movers”

At the Mixergy education sessions, when I see the audiences’ pens moving while a presenter is talking, I know they’re going to tell me they love that speaker. When I ask people what they thought of one of my panels, their response usually includes how many pages of notes they took. “Greatpanel Andrew! I got 3 pages of notes.”

If that’s how listeners will evaluate you, then have a list of “penmovers” prepared ahead of time. Make them short and clear so people can writethem down easily.

Examples:

Thanks for feedback on our invitation site!

If you review the Mixergy invitation process and give me feedback, I’ll post it here and link to you. Paul, Brandon, Michael and I have been working hard to make Mixergy.com the invitation site that helps guests mix. And we could use your feedback.Here’s who gave us feedback this week.

kevinmlynch.org went through the whole site and give it a thorough review. Here are some excerpts:

Once your invitation is created, you can also share your invitation to friends on facebook or MySpace. This seems to be a token effort at tapping into the power of the social networking scene because you don’t gain any advantage in terms of guest or event management by doing this. Yes, if you use contacts from plaxo, you get this advantage but plaxo is not up on my list of the most popular social networking sites. I really wish there was some way to incorporate friends from facebook into the import option for contacts. Since most of my daily social networking is via facebook, the lack of this feature means that I have to ensure that I have all my facebook contacts and their email addresses are listed in one of my other contact locations.

I think you’re right. We allow hosts to invite their Facebook contacts, but we need to make it easier.

There is a “people you should meet” pane which the host can activate. … You can then set some criteria at a very high level in terms of the work you do and general interests and people in other lines of work or interests you want to meet. If someone else is going to the same event that meets your criteria, that person will show up as a match in “people you should meet”.

That’s the heart of what we want to do. We’ll keep testing new ways for guests to get to know each other. Paul created this guest matching feature. Next week, Brandon will test a new game to help guests mix.

All in all, I like the site and the prospects of using this tool for networking events or singles events is high. It is a cleaner and crisper interface than evite. Both sites have their advantages over the other but evite is geared for the masses and is rather bland in terms of functionality and its ability to share or be “social”. Mixergy would be my tool of preference.

Thanks!

Jessica Santana didn’t like the site, but her email was very helpful because it addresses a critical part of the site: the event creation process.

I went to Mixergy to create an invite after I saw your post on Lunch 2.0. Unfortunately I’m not going to be using it right now. I was testing it out and found that I couldn’t save the invite and return later to finish it. Then to my unpleasant surprise, I received an email saying that my invite was live! You need to add a feature where users can save the invite and return later. Also, it shouldn’t be automatically live - the user should decide when it goes live. The profile link doesn’t always work either. Final jab and I’ll leave you alone - your picture search should be more user-friendly (more browsing capability) with a lot less pictures of random people at private events like weddings, graduation, parties, etc.

Jeff Stein simply said:

Evite sucks. Mixergy is a new website for managing event invitations online. Try it. Rejoice.

Blog your review of the site or email it to me, Andrew Warner: mail |at| awarner.com

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